Medtransic Privacy Policy & Data Protection Practices

We collect personal information you provide directly to us when you interact with our services. The types of personal information we may collect include:

• Contact Information: Name, email address, phone number, mailing address
• Practice Information: Practice name, medical specialty, location, NPI numbers
• Professional Information: Medical credentials, licensing information, certifications
• Billing and Payment Information: Payment details, billing addresses, financial account information
• Communication Data: Records of communications with our support team, feedback, and inquiries
• Technical Information: IP address, browser type, device information when you visit our website
• SMS/Text Messaging: Phone numbers for account notifications, customer support and service updates (with your consent)

We use a few analytics tools to see how visitors use this website and whether our advertising works. They record things like the pages you visit, how you arrived, how long you stay, what you click and scroll, and your browser, device and approximate location. They do not record what you type into our forms.

• Google Analytics (GA4): Counts visits and shows how people move through the site. Sets the _ga cookie.
• Google Ads conversion measurement: Tells us when a visit from one of our ads leads to a form being sent. We send Google the type of enquiry only, never your name, email or phone number.
• Microsoft Clarity: Shows us where visitors click and scroll, as heatmaps and recordings of the page. Anything typed into a form field is hidden before it leaves your browser, so Clarity never receives it. Clarity and Microsoft's Bing service set cookies such as _clck, _clsk, CLID and MUID.

When you send us a form, we also record the website you came from and the first page you opened on our site (including any ad tags in its address), together with your answer to "How did you hear about us?". We use this only to understand how practices find us.

We never use these tools to identify patients, and Protected Health Information (PHI) is never used for analytics or advertising.

We use the personal information we collect for the following purposes:

• Service Delivery: Provide, maintain, and improve our medical billing and RCM services
• Transaction Processing: Process payments, billing, and send related financial information
• Communication: Send service updates, technical notices, support messages, and respond to inquiries
• Practice Management: Assist with credentialing, insurance verification, and administrative tasks
• SMS Communications: Send account notifications, customer support and service updates (with your consent)
• Compliance: Meet legal obligations, maintain HIPAA compliance, and protect our rights and your data
• Quality Improvement: Analyze service performance and improve our processes

When you opt in to receive SMS messages from Medtransic, we collect your phone number and (optionally) your name or other contact details via our secure web form or lead form. You have given explicit consent to receive these messages (e.g., by checking an opt-in box or replying "Yes").

We retain SMS data only as long as necessary to support your communications and comply with legal and business requirements. This SMS privacy policy is publicly accessible and available via any form where you opt in to receive SMS messages.

We respect your privacy and do not sell, trade, or rent your personal information to third parties. We may share your personal information only in the following limited circumstances:

• Service Providers: With trusted third-party vendors who assist us in operating our business (e.g., cloud hosting, payment processing) under strict confidentiality agreements
• Analytics providers: Google and Microsoft receive the website usage data described under Cookies and Tracking Technologies. They do not receive anything you type into our forms.
• Healthcare Providers: With your healthcare practice as necessary to provide our services
• Legal Requirements: When required by law, court order, or to protect our rights and safety
• Business Transfers: In connection with a merger, acquisition, or sale of assets (with continued privacy protection)
• With Your Consent: When you explicitly authorize us to share your information

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

You have the right to:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete personal information
• Deletion: Request deletion of your personal information (subject to legal requirements)
• Portability: Request a copy of your data in a portable format
• Opt-Out: Unsubscribe from marketing communications and SMS messages at any time
• Restrict Processing: Request limitation of how we process your personal information
• Complaint: File a complaint with regulatory authorities if you believe your privacy rights have been violated

If you are a patient of a practice we bill for, send requests about your health information to that practice. We help it respond as our agreement requires.

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including:

• For the duration of our service relationship with you
• As required by applicable laws and regulations
• To resolve disputes and enforce our agreements
• For legitimate business purposes such as fraud prevention

PHI is retained in accordance with HIPAA requirements and your healthcare provider's record retention policies.

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: